Designed as a high-tech marketing resource, QR (quick response) codes have many useful applications. These (usually) black-and-white algorithmic codes are gateways to a potential multimedia nirvana.

Uniqode reports many QR Code strategies fall into the "one-scan trap," leading to missed customer lifetime value.

Uniqode reports that brands can leverage packaging QR codes to build direct customer relationships, overcoming retail access ...

Scientists have created a microscopic QR code so tiny it can only be seen with an electron microscope—smaller than most bacteria and now officially a world record. But this isn’t just about size; it’s ...

QR codes have made a significant impact in industries ranging from marketing to education, but their role in video gaming is equally transformative. These versatile tools enable developers, publishers ...

In order to improve customer communications and get better feedback on installation programs and services, Joint Base Myer-Henderson Hall will begin using QR codes, also known as quick response codes, ...

Now that Google is using the two-dimensional bar codes as part of its local businesses listings program, it's all the more reason for an app to help read them. CNET contributor Don Reisinger is a ...