Segment leaders like Starbucks are instead using AI-targeted messaging, aspirational experiences and gamification to nudge ...

AI will enable loyalty personalization on a massive scale by helping brands dig through behavioral data and other relevant information for targeted offers, Gartner predicts.

Find the top 3 sweepstakes casinos for VIP and loyalty programs. Compare Real Prize, PlayFame, and McLuck to maximize your ...

This unusual loyalty program allows members to earn points by paying their rent or mortgage. It also has a concierge system that drives ...

The Reserve Bank’s axing of $1.6bn in surcharges on debit and credit cards is set to transform the country’s loyalty industry ...

Loyalty programs aren’t new. Marketers have been dangling points, perks and vaguely attainable “Gold Status” tiers in front of consumers since frequent-flyer lounges still had fax machines, writes ...

Analyzing the seven billion dollar loyalty liabilities of Marriott and Hilton as unredeemed points signal record guest ...

Customer loyalty in the banking sector looks much stronger on paper than it is in reality. Accenture’s 2025 Global Banking ...

Online gaming platforms continue to refine how they attract and retain experienced players. Among the most notable developments is the introduction of VIP transfer systems, which allow users to carry ...

Big changes are coming to the Boots Advantage Card - here’s what’s happening and when.

As a reminder, Chase Ultimate Rewards points transfer to World of Hyatt at a 1:1 ratio — and in most cases, those transfers ...

BNY’s employee homebuyer program is offering eligible employees $6,500 in down payment assistance towards their first home.