Toy brand Lego is reportedly set to release a model of the Sagrada Familia in Barcelona, which will be the largest set ever created. Set to be launched as part of the company's Architecture series, ...

A Lego creator figured out how to make Ryan Gosling's bestie out of a $20 'Cute Bunny' set. Reading time 2 minutes Fans who saw Project Hail Mary this weekend, and there were plenty of them, could ...

A Lego PlayStation might be joining Lego's roster of brick console replicas later this year. Lego_Minecraft_Goat, a leaker with a strong track record of accurately reporting prices and release dates, ...

Lego on Tuesday reported a 12% jump in revenue for fiscal year 2025 and reported consumer sales that far outpace the broader toy industry. Its brick sets based on Formula One, botanicals and popular ...

Six years after revealing the first batch of Lego Super Mario sets, Nintendo and The Lego Group are finally giving fans what they want: Super Mario minifigures. On Tuesday, March 10 (aka, Mario Day), ...

Mamma mia! Lego fans have finally gotten confirmation from Nintendo that, yes, we are getting a Lego minifigure of Mario. This new fig will arrive sometime in 2027 alongside new sets that will likely ...

The Smart Brick comes with three of eight Star Wars sets at launch, although most smart-enabled sets ship without it. The Smart Brick comes with three of eight Star Wars sets at launch, although most ...

All those sets above? Not even the full list. There are otters. There’s an orange cat. There are Fifa builds and vehicles that go on land and on the sea. There are flowers and Ninjagos. And even these ...

Lego's controversial wave of tech-enhanced 'Star Wars' sets are getting into people's hands, and showing the premium being paid isn't quite worth it. Reading time 3 minutes Ever since they were ...

Designed as a set piece for adult builders, the Lego Technic McLaren MCL39 is a brick-by-brick replica of the car driven by Lando Norris and Oscar Piastri in F1 2025. Young motorsport enthusiasts are ...

I’m deep inside Lego’s headquarters in Billund, Denmark, in a private office that’s part of the company’s Creative Play Lab. The secretive division of 237 staff based here and in London, Boston, and ...

Forbes contributors publish independent expert analyses and insights. A British writer who specializes in indie gaming and LEGO. This voice experience is generated by AI. Learn more. This voice ...