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The automotive industry mourns the loss of Jim Ziegler, affectionately known as the “Alpha Dawg,” who passed away on Saturday, March 1, 2025. Jim’s journey in the automotive world began in the mid-1970s, quickly establishing himself as a dynamic force in sales and dealership management. His passion and expertise led him to found Ziegler SuperSystems, Inc., through which he consulted with over 15,000 dealerships nationwide. His insights and strategies were instrumental in shaping modern dealershi
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